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MKTG 490: Consumer Behavior

This research guide was designed for Lydia Chen Shah's F2020 MKTG 490 Course

Industry and Market Research Reports

The following databases include expert industry analysis. Each database covers different industries. If you can't find what you're looking for in one database, try another

Use Statista to find Industry Reports and statistics, and Consumer Reports. The Industry Reports contain key figures on finance, companies, employees, R&D, etc. Furthermore, they include forecasts for the development of a given industry. The exact content depends on the individual industry and country. 

Each report includes About this Industry, Industry at a Glance, Industry Outlook, Products & Markets, Competitive Landscape, Major Companies, Operating Statistics, and Key Statistics. 

Look for the Meal Kit Delivery Services Report.

Use to find Industry Market Research Reports. The contents of each report vary depending on the publisher. However, generally, they all include Market Overviews, Market Opportunities, Market Segmentation, and Key Companies. 

Search for the 2020 Food Carryout & Delivery: United States report.