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Journalism & Public Relations

Guide co-created with Maria Roxana Cruz and Teresa Puente

Statistics and Polling Data

Finding Academic Experts

Most colleges and universities have online databases of faculty experts. This Google search can help:


Finding Advocates

Nonprofit organizations that advocate for an issue can be good sources of background and people to interview. But you still need to evaluate their credibility. Check the About section for their mission or their board of directors to see if they have prominent people serving.

Some search strategies: 

  • Google: Type in: expert YOUR TOPIC OR type in YOUR TOPIC advocacy group
  • Global Newsstream: Check news articles on the topic and look for people interviewed.
  • CQ Researcher: Long reports will include a Contacts section with organization names and websites and their perspective