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Innovation Challenge @ CSULB: Marketing Research

This research guide provides key research resources for students participating in the Innovation Challenge @ CSULB, covering topics such as marketing research, product development, and intellectual property.

 

#Research Databases

Your business librarian has selected the databases linked here as the best bets for conducting research for start-ups and new venture creation. Select "Access Database" to login with your CSULB email and password.

If you're not sure what database to use, check out this table of business research databases that will help you decide which one might have the information you need.

IBISWorld

CSULB email and password required for access

🏭 Industry Reports
🛒 Consumers
⚠️ Risk Rating Reports
♻️ Economic Profiles
💼 Company Profiles
🏆 Competitors

ABI/INFORM from ProQuest

CSULB email and password required for access

📖 Business Journals
📈 Market Reports
🏭 Industry Reports
💼 Company Profiles
🌏 Country Reports
💪 SWOT

MarketResearch.com

CSULB email and password required for access

📈 Market Reports
🏆 Competitors
🏭 Industry Reports
🛒 Consumers
💪 SWOT
🔮 Financial Forecasts

PitchBook

CSULB email and password required for access

💼 Company Profiles
📈 Market Reports
🔮 Financial Forecasts
🏆 Competitors
💰 Financial Markets
⭐️ Deals & Investors

Business Source from EBSCO

CSULB email and password required for access

📖 Business Journals
📈 Market Reports
🏭 Industry Reports
💼 Company Profiles
🌏 Country Reports
💪 SWOT

Mergent Online

CSULB email and password required for access

💼 Company Profiles
🏭 Industry Reports
♻️ Economic Profiles
🌏 Country Reports
💰 Financial Markets
🏆 Competitors

Statista

CSULB email and password required for access

📊 Statistics
📈 Market Reports
🏭 Industry Reports
🛒 Consumer Insights
💼 Company Profiles
🚀 Trend Reports

ReferenceUSA

CSULB email and password required for access

💼 U.S. Businesses
🛒 Consumers
⭐️ Jobs/Internships