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MKTG 494: Marketing Management
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MKTG 494: Marketing Management
This guide is created for Diana Sifford's MKTG 494: Marketing Management Class
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Databases for Industry News
Business Source Premier
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Find articles from Black Enterprise, Harvard Business Review, Bloomberg Businessweek, Fortune, Forbes, Inc., Entrepreneur, Adweek, and more.
ABI/INFORM Complete
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Find articles from the Economist, Journal of Business Ethics, American Economic Review, MIT Sloan Management Review, and more.
Global Newsstream
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Find articles from the Wall Street Journal, New York Times, Financial Times, Barron's, and more.
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